Tags: children/youth, community, demography/population, immigration/citizenship, marriage/family, multiculturalism, nationalism, race/ethnicity, social construction, 00 to 05 minsYear: 2011 Length: 5:16 Access: New York TimesSummary: This video accompanies a New York Times article about mixed race students on college campuses in America. Profiling students at the University of Maryland, young adults speak out about multi-racial and multi-ethnic identities, relationships, and "racial distinctions of behavior" (as one student puts it). Driven by increasing immigration and interracial marriages, young people today represent a significant and unprecedented demographic shift in the United States. Students respond to this changing environment by raising awareness about multi-racial and multi-ethnic issues and creating a safe space for a multi-cultural community on college campuses. This clip would be useful for initiating class discussions around racial and ethnic identities, social constructions of race, as well as a critical conversation around racial and ethnic behaviors, interactions and performances (stemming from the student's remark about "racial distinctions of behavior"). Finally, students can use the clip to contemplate the future of race and ethnicity in America, and the potential for change. Do students think racism will disappear as America becomes increasingly multi-racial and multi-ethnic? Submitted By: Valerie Chepp
Tags: multiculturalism, psychology/social psychology, race/ethnicity, stereotypes, 00 to 05 minsYear: 2009Length: 0:55Access: VimeoSummary: In this clip from Up in the Air, George Clooney rattles off several stereotypes of people in an airport (including Asians, people with infants, and the elderly). When his co-star (Anna Kendrick) replies "That's racist," Clooney responds with "I'm like my mother. I stereotype. It's faster." This short clip demonstrates stereotyping, which begins in the physical world, and is used to simplify and control judgments about everyday situations. Students can be encouraged to think about how individuals belong to a wide range of group memberships, ethnic and cultural groups, large-scale social categories (sex, gender, race, age, social class, religion, etc.), occupational and other groups, but as shown by this video, stereotyped groups are reduced to a single physically-apparent status. This can then be linked to the broader social structure, noting that when there is a history of conflict or social inequality between two groups, people tend to rationalize discriminatory behavior through stereotypes; people then use stereotypes to change or maintain the status quo. Suggested readings to pair with video: (1) Taylor, D. and McKirnan, D. 1984. "A Five-Stage Model of Intergroup Relations ." British Journal of Social Psychology. 23: 291-300. (2) Turner, J., Hogg, M., Oakes, P., Reicher, S. and Wetherell, M. 1987. Rediscovering the Social Group: A Self-Categorisation Theory. Oxford: Blackwell. Submitted By: Simone Belli
Tags: du bois, inequality, multiculturalism, prejudice/discrimination, race/ethnicity, theory, colorblind racism, institutional racism, post-racial America, unconscious racism, white privilege, white supremacy, 21 to 60 minsYear: 2009 Length: 52:39 Access: YouTubeSummary: In this lecture, Robert Jensen, author of The Heart of Whiteness, argues that the U.S. is a white supremacist society, both ideologically and materially. He begins with a passage from W.E.B. Du Bois's Souls of Black Folk where Du Bois reflects on being asked by whites how it feels to be a problem. Jensen turns this question around and argues that the problem of racism is the problem of whites. He asks instead, "For those of us who are white, how does it feel to be a problem?" This video is useful for supplementing discussions related to racism and particularly white privilege, and the clip might work well in tandem with an interview Tim Wise recently gave on the Tavis Smiley show. The actual lecture is about 28 minutes, and the remaining 24 minutes is a discussion with Jensen's students. Submitted By: Kendra Barber
 Tags: consumption/consumerism, marketing/brands, media, multiculturalism, race/ethnicity, 00 to 05 minsYear: 2010 Length: 0:31 Access: YouTubeSummary: Although this commercial exhibits multicultural marketing strategies (like this Sprite ad), casting a racially/ethnically ambiguous spokesperson, what's most intriguing about the ad is that the marketers actually name the marketing strategies employed throughout the commercial. I find this clip is useful to use with students who critique sociology for "reading too much into" a particularly situation. Also noteworthy is the product name; marketed as having "you" in mind, this new Kotex product is called "U by Kotex." But we might also point to the (not so) subliminal messaging: "you buy Kotex."
Submitted By: Valerie Chepp
 Tags: consumption/consumerism, marketing/brands, media, multiculturalism, race/ethnicity, 00 to 05 mins Year: 2009 Length: 1:00 Access: YouTube Summary: This commercial nicely exhibits multicultural marketing strategies, portraying a largely racially/ethnically ambiguous (i.e., "multicultural") cast in order to broaden the consumer base and make implicit claims that appeal to colorblind race logics. The commercial serves as a nice companion piece to: Minjeong, K., and Chung, A. Y. 2005. "Consuming Orientalism: Images of Asian/American women in multicultural advertising." Qualitative Sociology 28(1).
Submitted By: Valerie Chepp
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