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Gender Satire Using "Bronte Sisters Power Dolls"

9/11/2010

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PictureBronte sister action figures combat sexism
Tags: children/youth, consumption/consumerism, education, gender, inequality, knowledge, media, social construction, standpoint theory, 00 to 05 mins
Year: 1998
Length: 1:31
Access:
YouTube

Summary: The YouTube caption for this clip reads, "By Phil Lord and Chris Miller - This was a fake commercial we made in 1998 for a series of educational shorts about action figures based on historical figures. Its educational value was somewhat suspect. It was never aired." While the clip may not offer quantitative data, it works well to broach the topic of gender inequality. The Bronte sisters action figures must fight evil publishers who discriminate against women authors. At a minute and a half, the clip is brief but incredibly useful for stimulating discussion about one way gender inequality works. For instance, students can be encouraged to contemplate that the standpoints of women are systematically suppressed through a publishing bias in favor of works written by men. A second point to take away from the clip is the positioning of women as action figures who fight evil. I would argue that even as toys women are rarely represented as such in the United States unless they are also sexually objectified. In this clip, the Bronte sisters are dressed rather modestly.

I would like to thank Elisa Kreisinger for suggesting this clip.

Submitted By: Lester Andrist

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